Between 2004 and 2014 Google funded the web browser Mozilla Firefox, a rival of its Chrome, in order to limit the scope of influence of other rivals such as Microsoft's Internet Explorer and Bing.
WHTFS is the digital version of idea triggers we use at ADORE YOU – as a part of the creative process when developing new products and services with our clients. This is a collection of curated triggers we've come up with ourselves, found on the www and submitted by friends.
The human brain is logic and love patterns, for good reasons. However, this can make it hard to think of new radical solutions to problems, or see problems from a different angle.
Idea triggers is a great tool for stepping out of your routine thinking and to speed up a creative session where you need some provocative thinking.
Be a smart creative, use idea triggers.
To have a well defined challenge is at least as important as the creative process itself.
As Einstein said: "If I had 1 hour to solve a problem I'd spend 55 minutes thinking about the problem and 5 minutes thinking about solutions."
Read more about framing challenges with How Might We questions.
Got some triggers in stock to share with the world?